Harley-Davidson Inc (HOG) Revs Up Despite Falling Sales

Davidson name on the gas tank of a 2017 Harley Davidson Road King FLHR at a Harley Davidson dealership in Glenshaw Pa. Harley-Davidson Inc. reports earnings Tuesday Oct. 17 2017

CBS Corporation (NYSE:CBS), maintained return on investment for the last twelve months at -, higher than what Reuters data shows regarding industry's average. Zacks Investment Research upgraded Harley-Davidson from a "sell" rating to a "hold" rating in a research report on Friday, July 7th. Jefferies Group LLC restated a hold rating and set a $49.00 target price on shares of Harley-Davidson in a research report on Tuesday, July 4th.

The Harley-Davidson Riding Academy is an important part of the company's strategy to grow business by expanding appeal to new riders. BMO Capital Markets reaffirmed a "buy" rating and issued a $56.00 price objective on shares of Harley-Davidson in a research note on Friday.

07/18/2017 - Harley-Davidson, Inc. had its "buy" rating reiterated by analysts at Tigress Financial Partners. Closing price generally refers to the last price at which a stock trades during a regular trading session. (NYSE:HOG) while inside ownership was 0.39%. The company has Beta Value of 0.94 and ATR value of 0.91.

08/31/2017 - KeyBanc began new coverage on Harley-Davidson, Inc. giving the company a "sector weight" rating.

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Harley-Davidson (NYSE:HOG) last released its earnings results on Tuesday, July 18th. Volume totaled around 4.1 million shares, about 30% below the daily average. It has a Return on Investment (ROI) of 8.20% and a gross margin of 39.90%.

Profit plunged almost 40 percent to 40 cents per share, beating the average analyst estimate by 1 cent. Revenue from motorcycles and related products fell to $962.1 million, beating analysts' estimate of $953.3 million according to Thomson Reuters I/B/E/S. During the same quarter in the prior year, the firm earned $1.55 EPS. The relative volume (ratio between current volume and 3-month average) is presently sitting at 1.43. UBS maintained Harley-Davidson Inc (NYSE:HOG) on Wednesday, September 13 with "Hold" rating. Stockholders of record on Tuesday, September 12th were paid a $0.365 dividend. The ex-dividend date was Monday, September 11th. The Company dividend yield observed at 3.14%. Harley-Davidson U.S. retail motorcycle sales were down 8.1 percent compared to the year-ago quarter, with the overall U.S. industry down 9.2 percent for the same period.

In related news, insider Lawrence G. Hund sold 15,013 shares of the business's stock in a transaction that occurred on Wednesday, August 30th. The shares were sold at an average price of $47.18, for a total value of $708,313.34. Following the completion of the sale, the insider now owns 23,673 shares of the company's stock, valued at approximately $1,116,892.14. The percentage of shares being held by the company management was 0.39% while institutional stake was 95.5%.

Aegis Capital analyst Rommel Dionisio said he would look for signs of an industrywide rebound in retail sales, or more market share gains by Harley, before getting more bullish on the stock. Annex Advisory Services LLC lifted its holdings in shares of Harley-Davidson by 2.5% in the 2nd quarter. (NYSE:HOG) shares have seen a move of -20.09%. Wedbush Securities Inc. now owns 4,078 shares of the company's stock worth $220,000 after purchasing an additional 700 shares in the last quarter. Finally, Invictus RG raised its position in Harley-Davidson by 1,518.5% during the 1st quarter. Harley-Davidson 2017 net income was $513.4 million on consolidated revenue of $4.42 billion compared to nine-month 2016 net income of $645.0 million on consolidated revenue of $4.89 billion.

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